Bidlack’s Downloadable Resources
In other words, really cool stuff that will help you think, focus and communicate within your organization while you fine-tune your marketing goals, needs, and strategy. We have over 25 years of experience in communications, why not learn from us?
The 3 Rules of Good Communication
There are only three rules that professional communicators really need to know. Here they are…
The Two Charts of Doom
Population control in the marketing process including the “Over-Populated Approval Process,” and the “Length-of-Meeting Inverse Goal Reversal Nullification Process.” Huh?
Five Ways to Kill a Great Idea
The idea was brilliant. Simple and refreshingly original, sure to pique the interest of your audience like never before. But then suddenly it is squashed before your very eyes. How did it happen?
How to Build Your Own Random Improvement Generator
Not quite happy with your communications concept? Try using the Bidlack Random Improvement Generator.
How To Keep Committees from Turning into Evil Monsters
Committees with the best of intentions can get wildly out of control… you’ve seen it happen. Here’s how to make it not happen.
Download Bidlack’s How to Keep Committees from Turning into Evil Monsters PDF
Stop Thinking Like You
When considering if a communications idea is good or bad, people incorrectly but frequently imagine themselves as the target audience. This is a bad idea. Find out why.
The Ten Rules of Communicating with the Black Dog
First Five Rules: See the big picture. Stand out. Be brief. Know your niche. Make sense. Download Bidlack’s First Five Rules of Communicating with the Black Dog PDF
Second Five Rules: Always appear professional. Choose the best mechanism. Know your soul. Be visually consistent. Realize that your audience is not interested in your message. Download Bidlack’s Second Five Rules of Communicating with the Black Dog PDF