Jun 28, 2019 | Branding, Online Marketing
You aren’t the only one talking about your brand. There are internet sites sharing information about your brand that can damage your sales. While you can’t control what others say, you can help provide corrected content in some cases, and refine your message to...
Aug 1, 2017 | Branding, Campaigns
Why are marketing and advertising like communicating with a black dog at night? It’s a Fundamental Rule of Marketing Communications If you have a message to communicate, it’s important to recognize that most communication in our field is one-way...